Management Essay

336 Words2 Pages
1. Which internal and external stakeholders are positively and most negatively affected by Micky Arison’s decision to avoid contact with the media? The Board of directors was the ones who were negatively affected by Mr. Arison’s decision in keeping quiet because to the outside world people assume if they aren’t talking that means something is being hidden from customers. Going through that type of assumption can cause a lot of issues for future customers to purchase a cruise ticket from them. The competitors were the ones who were affected positively in this situation because it gives them the opportunity to pick up the customers, since there was an accident in that ship line and now customers are not going to want to purchase from that cruise line if they are feeling unsafe. 2. Which of the six general environmental forces influenced Arison’s decision to avoid communicating about the sinking of the Costa Concordia? Discuss. The sociocultural forces, because when it comes to the media everyone wants to know what happened especially competitors to make sure the company fails. The company starts talking to the media and one word can be twisted making it seem like the company could have had all fault of the accident. I believe Arison’s was smart in keeping himself behind doors, he was able to fixed the issues that occurred and was wise enough to do it behind doors instead of having people interrogate him about the problem. The less one talks about the issue to people who are not relevant to the situation the better; the ones who needed the information were the families of the ones who were affected as well as the customers. 3. Use the four approaches to deciding ethical dilemmas to evaluate whether Arison made an ethical decision to avoid communicating about the sinking of the Costa Concordia. I believe Arison use an ethical approach on handling

More about Management Essay

Open Document