Apple recognised early advantages of globalisation and implemented various strategies to expand internationally which results in wide range of their stores all over the world now. Globalisation has allowed Apple to globally source materials and achieve cost advantages. By Apple knowing the influence of globalisation they have been able to respond good. Quality expectations are another influence that impacts on a business. Quality refers to how well designed and made a product is and the expectations that people have of a business will influence the way that the products are designed and created for customers.
If they wanted to be truly successful they would need to elicit the expertise of a professional management team already a tested and proven success to create a product strategy that would catapult them into the industry. With the help of Neil Ferris, co-founder of Apollo Computers, a company that realized $1 billion worth of success through its IPO, Giganet hoped to realize some of the same successes. And they did. After an uncertain start and many failed attempts at raising funds with several major industry leaders, Giganet finally succeeds in striking a deal with Dell. Dell offered to use Giganet’s switches as well as invested $5million in the company.
A good example of a game changing company that has help mold the modern world would be Apple. Apple was founded by Steve Jobs and best friend Steve Woznaik on April 1st, 1976. Their first computer was an upgraded version of computer giant IBM’s basic model the 6502. Most people don’t have what it takes to be an entrepreneur or product manager. A lot
Contributions As a young industrialist, Michael Dell recognized that addressing and anticipating the consumer’s needs was the answer to a successful company. While attending college Dell ventured into the computer industry and brought this customer-service strategy forward as it laid the basic foundation towards the creation of a multi-billion dollar company as evidenced seven years later by becoming a Fortune 500 Company (Krames, 2003, p. 58). Unlike other computer companies, Dell continued to sharpened his focus on the consumer’s requirements instead of selling his products through computer stores, which was uncommon during this period, forced Dell’s rivals to rethink their strategy to combat Dell’s hold on the market. Interestingly enough Krames (2003) provides insight that Dell’s marketing approach towards “mass customization” (p. 49) was the result of good-natured customer service and forward thinking. Coupled with the ability to plan ahead and
Steve Jobs “A Computer Entrepreneur” Robert T. White Prof. Dobbins Intro. To Computer Programming 105 September 2, 2010 Introduction Steve Jobs was born on February 24, 1955, in the city of San Francisco. He would soon be known to the World as the Co Founder of Apple computers. And soon to give other innovations such as the NeXT Corp. Then followed by the iMac and the iPod. He then became CEO of Pixar entertainment with movies like Toy Story and others.
In 1997 after acquisition of NeXT by Apple and re-appointment of Jobs as CEO for Apple, Jobs with the Think different campaign worked closely with designer Jonathan "Jony" Ive towards a line of devices that would have larger cultural ramifications: the iMac; iTunes; Apple Stores; the iPod; the iTunes Store; the I Phone; the App Store; and the I Pad. Honesty, Hard work, continuous dedication towards your work, Innovation like said by Steve Jobs, Teamwork abilities, A positive approach towards business strategies, good moral values and sincerity are key to success for any success in this universe. If we are sincere with ourselves, success is nothing to achieve in just a time. A good saying is that 'Always be able, success will follow you automatically'. Another lesson is to learn a good lesson from our mistakes and never repeat those mistakes again.
New Technology i. Apple and it’s iPhone revolutionizing industry ii. AT&T and Verizon’s devices to compete with iPhone iii. Why AT&T and Verizon devices won’t compete with iPhone c. Struggling Companies i. Motorola struggles because of poor advances in technology and is getting pressured to sell ii. Three choices Sprint/Nextel and Motorola have to be successful again iii. Changes Sprint/Nextel are making for prior poor management decisions iv.
The other environmental factor: ‘Technology’ is a significant tool for Apple to reach out to its costumers. Apple’s philosophy is not to engage in market researches and solely relies on providing a great product, but then how does Apple engage with it’s customers and applies it’s marketing strategy? Steve Job’s was cited, “It isn’t not the consumer’s job to know what they want. It is difficult for a consumer to tell you what they want when they have never seen anything remotely like this” (Guru Nanak Institution of Management, 2015). Apple success results from iTunes, once the customer is logged on, Apple accesses significant information of consumer’s behavior and purchasing habits.
Analysis of Case 1 Apple Inc. in 2012: Can It Sustain Its Growth and Defend against New Competitive Threats? By Maria Venizelos October 21, 2013 1309MGMT6709080 9% Introduction Apple Inc. is known as one of the most innovative companies in the Micro Computer Industry. Apple is known for their innovation and quality from computers, to iPhones and the ability to download music through their iTunes Store. This paper will analyze their industry environment using The Five-Forces Model of Competition: A Key Analytical Tool (see Figure 1) and the Case Study: “Apple Inc. in 2012: Can It Sustain Its Growth and Defend against New Competitive Threats”, (Gamble, 2012). Figure 1 Harvard Business Review, 2008 Industry Environment Evaluating an industries environment is based on well-defined analytical tools as described in Thompson, 2012, (p. 34).
Their strategy has led them to become the market leader in some of these industries. What are the key elements of Apple’s strategy in computers, personal media players, and smartphones? Have its strategies in its core businesses yielded success? Explain. Key elements of computers -Design-Apple has been known for their sleek, modern design on allof their products -Software-Apple uses their own operating system which differentiates their product from the rest of the market.