P5 Explain how internet marketing has made a selected business more efficient, effective and successful. The opportunities for business efficiency based on the increasing availability of the web technology which gives Perfect Paints all kinds of opportunities to speed up the interactions with both suppliers and customers. Therefore this can lead to a number of efficiencies. Firstly, the supply chain efficiencies is when a business will always be both a buyer and a seller, buying products from other businesses, buying product from others and selling to others or private consumers. A company like Perfect Paints has to buy the materials it used before it can sell finished products.
By using the social media, web pages and purchasing advertisement banners McBride Finance Services pinpoint a particular group of people. “Web 2.0 social media applications such as Twitter and Facebook create new opportunities for firms to improve their internal operations and to collaborate in new ways with their customers, business partners, and suppliers” (Culnan, McHugh, & Zubillaga, 2010, p. 1). Advertising on the Internet can be tough; it may require the use of a consultant who specializes in Internet marketing. McBride Financial Services would benefit by starting off small when using the Internet market their services. Conclusion McBride Financial Services provides a require service for anyone that is in the market for a residence or recreational property.
They may also be able to monitor the demographics of those people who are purchasing which products, or even watch the amount of competitor products that are similar and are being purchased. It is clear to see how Internet tools and intranets can greatly increase production over a variety of departments within a
A number of approaches were considered to help Lowe’s lower expenses and increase profits. One approach was to grow Lowe’s brand recognition through new advertising approaches, such as social media, which will get the most out of the strengths. To overcome some key flaws, Lowe’s has a duty to provide cross training to all employees in all sections and jobs of the store prior to working alone. In addition, the execution of a quality assurance program to standardize the Total Quality Management (TQM) of products would help Lowe’s address various weaknesses and threats. Some of Lowe’s strengths include having the second largest market share in the industry, their creative ideas classes and videos, and their corporate social responsibility.
The reason they’ve introduced them is because it encourages customers to come back to the store which means they are turning into regular customers, which would definitely benefit the business. Customer support processes for online systems As new technology has been introduced, there need to be customer support and guidance of how to use the product. Nowadays this can be find on internet , on the website of the company where they’ve got the product from where the customer can even send an email directly which can be answered shortly. Another way companies deal with customer’s enquiries is by using the systems where a customer has to ring a specific number and then it comes with option “press 1 if....” ,
This could be related to Tesco’s as they could offer to train their employers with more skills. • Using a Smart board for presentations or work related projects. This could be relevant to Tesco’s as they could use smart broads when they would have business meetings. • The purpose of being able to train employees would benefit a organisation in the long run in terms of having the staff more skilfully trained • The purpose of a smart board is to give information. Web based • Web based communication is where the information that a organisation has is transferred onto the organisations website • Using the internet.
Computing and communications technologies have changed the traditional workplace into a virtual workspace, where the idea of being able to work anytime and any place has become a reality. Easy access to the Internet, laptops, PDA’s and cell phones has allowed more workers to become telecommuters (Grantham & Ware, 2003). Working from home has given many employees the chance to improve their quality of life as well as manage the professional and personal aspects of their lives, which would conflict with a traditional work schedule. People who have travel restrictions because of health problems, age or time constraints which may limit travel, find telecommuting to be a very suitable and
The availability of reliable high speed internet, quality video and audio software are some of the driving forces behind the success of e-learning initiative across the world. The University could significantly expand their reach by offering courses online to students and organizations in need of training or certification. I would not recommend the e-business model as complementary revenue generating business channel with it main purpose to grow the company’s business and not to cannibalize existing business models. The distance education e-business model would significantly increase revenue by allowing delivery to wider audience while saving on costs such as electricity, water, security, furniture etc. Business model in online education are normally developed around one or more of the following business fields: E2B Education to Business (Corporate E-learning) E2E = Education to Education, University professors other educational institutions E2C = Education to Consumers (E-Learning focusing on the private sector) In addition to generating revenue from online education delivery the school could also benefit from offering advertising slots on their e-learning site.
CHAPTER 1 INTRODUCTION A. Industry Analysis The e-commerce industry like Lazada are using social networking sites like Facebook , Twitter and Instragram as their tool for marketing promotions to build brand images, expand client base and engage with consumers. Advertisers are now spending an increasing proportion of their marketing budgets on internet advertising. The e-commerce industry is one of the most progressive sectors of the economy and its evolving very rapidly. According to Ketan Chaphalkar, that Amazon.
Introduction Through the outbreak of social media the way society communicates and expresses itself has been fundamentally transformed. There are new social media websites created almost daily, and society's willingness to participate with them has grown tremendously. Most of what we do in our daily lives is reflected through our social media outlets, email accounts, online banking services, etc. As our presence online has grown and most likely will continue to grow, the haunting reality is that so too will the number of deceased users. Digital assets are becoming more and more important in our lives, and it is likewise becoming more and more important to deal with them after death.